Faculty early alerts and referrals are powerful tools for increasing student success, but how can you maximize their potential and create a streamlined process for all users? In Fall 2021, Washtenaw Community College (WCC) had an early alert system that was underutilized by faculty and several department referral forms that were not coordinated or efficient. Join WCC leaders Laura Crane and Grace Fama as they share how they leveraged TargetX to build a new Success Team Referral process with automated Salesforce flows to integrate departmental efforts, close the loop with faculty, and improve student referral and outreach processes.