experience: LIAISON | Seattle kicks off with an interactive community session led by higher ed experts William Conley and Bob Massa of Enrollment Intelligence Now (EIN). With extensive experience managing college and university enrollments and a deep understanding of the trends that continue to shape higher education, EIN will provide a thoughtful framework to help address the challenges and responsibilities you face on campus and provide you with the strategies to deliver positive outcomes. This discussion will help you to identify where solutions can be implemented, how to communicate effectively with stakeholders, and which best practices will translate trends into action.